Free tool for PMU artists — Arch Cosmetics UK
Most PMU artists are undercharging — not because they don't know their worth, but because they've never done the actual maths. This calculator does it for you. Grab your bank statements, set aside 15 minutes, and find out exactly where your business stands.
No credit card. Just your numbers.
Enter your details and we'll unlock the calculator — plus send a copy of your results straight to your inbox.
Please enter your name and a valid email address.
No spam. Just your results and occasional updates from Kenadi. Unsubscribe any time.
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Open my calculator →Sound familiar?
"I work constantly and still feel like I'm not getting anywhere."
Being busy doesn't mean you're profitable. This is almost always a pricing problem — not a bookings problem.
"I based my prices on what other artists in my area charge."
Other artists might be undercharging too. Your price needs to be based on your numbers — not theirs.
"I've never actually worked out what my business costs to run."
Most artists haven't. And until you do, every price you set is a guess.
"I'm scared to raise my prices in case I lose clients."
The calculator shows you exactly what each underpriced treatment is costing you per year. That number usually makes the fear feel very small.
"I don't actually know how many clients I need to hit my income goal."
Without this number you're running blind. The calculator works it out for you based on your actual price.
If you recognised yourself in any of these, the calculator will show you exactly where the problem is — and what to fix first.
Get my free calculator →What you'll see inside
Your minimum price
Minimum price to charge
Recommended price (+20% margin)
Calculated from your real profit goal, tax, overheads and consumables. Not a guess — your actual number.
Where the money goes
See exactly where every pound of your price goes — so you know what you're actually keeping.
Am I undercharging?
You are undercharging by £70 per treatment
At your current price of £180, you are losing £70 per treatment, £1,050 per month and £12,600 per year.
Enter your current price and see exactly how much you're losing — per treatment, per month and per year. The yearly number hits hard.
Your booking scenarios
See what different booking levels look like at your price — so you can set targets based on actual maths instead of hoping for the best.
What the calculator tells you
Your exact minimum price
Based on your real numbers — profit goal, tax, overheads and consumables. Not a guess. Yours.
Your recommended price
The minimum with a healthy margin built in — so one slow month doesn't put you in the red.
Whether you're undercharging
Enter your current price and see exactly how much you're losing per treatment, per month and per year.
What's actually holding you back
Not enough clients? Undercharging? Both? The calculator diagnoses the real problem so you know where to focus.
What different booking levels look like
Plan with actual numbers instead of hoping for the best.
A downloadable copy of your results
Save your numbers and use them as the foundation for every pricing decision going forward.
What artists are saying
Jade
PMU artist
just done this and showed my partner and he was like 'so you've basically been working for free' 💀 the yearly number actually made my stomach drop. raising my prices next month no more putting it off
via Instagram DM
Robyn
3 years in PMU
I've been umming and ahhing about putting my prices up for months and kept telling myself the market in my area wouldn't pay more. did the calculator and realised I wasn't even covering my overheads properly let alone making what I wanted. genuinely wish someone had shown me this when I started
via Instagram DM
Add a review here
Paste in a quote from a Business Builder student or someone you've helped with their pricing.

Built by Kenadi — Arch Cosmetics UK
When I started out I had no idea what to charge. I looked at what other artists were charging, picked a number that felt reasonable, and hoped for the best. It took me years to realise I was leaving thousands of pounds on the table every single year.
This calculator is the tool I needed back then. It's not about telling you what to charge — it's about showing you what the maths actually says, so you can make confident decisions based on your real numbers.
Kenadi — Arch Cosmetics UK
Complete the course — unlock this
Not a group Zoom. Not a FAQ page. Not an auto-reply. Complete all six lessons and the Q&A unlocks in your portal. Send in as many questions as you like — about your pricing, your bookings, your brand, your content, anything — and I record you a personal voice note back for each one. Your question, my actual answer.
Your bonus — calculator students only
There's no limit. Send in as many questions as you like, whenever they come up throughout the course. I record a personal voice note reply to each one — not a generic answer, a real response to your specific question and your specific situation.
Once you've completed all six lessons the Q&A unlocks automatically in your portal. Submit as many questions as you like — I answer each one with a personal voice note within 5 working days.
Once you know your number
The calculator gives you the number. The PMU Business Builder gives you the strategy to actually reach it — covering brand, pricing confidence, visibility, consultations and building a business that works for your life. Six lessons. Self-paced. Yours forever.
Pay in instalments with Klarna
Enrol in the Business Builder →Calculator bonus included
Complete all six lessons and your private Q&A unlocks automatically — submit your questions and I voice note you back personally.
Questions
Is the calculator really free?
▾Yes — completely free, no payment required at any point. You enter your email to access it so we can send you a copy of your results. That's the only thing we ask for.
What do I need before I start?
▾Grab your bank statements for the last 2–3 months and set aside around 15 minutes. The calculator is most useful when you use your real numbers — not estimates. The overheads section in particular is worth doing properly.
I'm just starting out — is this relevant for me?
▾Yes — actually more so. Setting your prices correctly from the start means you don't have to go through the painful process of raising them later. Use your projected costs and a realistic income goal to get your starting price right.
What if my minimum price comes out higher than what the market charges?
▾That's actually a really important thing to know. It means either your costs are high (and there may be room to reduce them), or the market in your area is generally undercharging. In that case, positioning and brand become even more important — which is exactly what the Business Builder covers.
What do you do with my email address?
▾We'll send you a copy of your results and occasional updates from Kenadi at Arch Cosmetics. No spam, no selling your details to anyone. You can unsubscribe at any time.
How is the Business Builder different from other PMU courses?
▾Most PMU courses focus on technique. The Business Builder focuses on what happens after you're qualified — building a brand, pricing your services, getting consistent bookings and running a business that doesn't burn you out. It's the course Kenadi wishes had existed when she started.
How does the private Q&A work?
▾Once you enrol from this page you'll receive a private submission link. Type in your question — about your pricing, your brand, your bookings, anything from the course — and I record you a personal voice note reply. Not a group answer, not a generic response. Your questions, my actual answers — as many as you need. Answered within 5 working days.
Ready?
Grab your bank statements, set aside 15 minutes, and find out exactly where your business stands. It's free. It's honest. And it might be the most useful thing you do for your business this year.
Get my free calculator →Free · No credit card · Arch Cosmetics UK