Free tool for PMU artists — Arch Cosmetics UK

Are you charging
enough?

Most PMU artists are undercharging — not because they don't know their worth, but because they've never done the actual maths. This calculator does it for you. Grab your bank statements, set aside 15 minutes, and find out exactly where your business stands.

15 min
Set aside this long —
grab your bank statements
Free
No payment.
No catch.
Real
Your actual numbers —
not industry averages
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No credit card. Just your numbers.

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Exclusive bonus Everyone who uses the calculator and enrols in the Business Builder gets access to Kenadi's private Q&A — submit your questions and I voice note you back personally Calculator exclusive

Sound familiar?

If any of these hit close to home,
you need this calculator.

"I work constantly and still feel like I'm not getting anywhere."

Being busy doesn't mean you're profitable. This is almost always a pricing problem — not a bookings problem.

"I based my prices on what other artists in my area charge."

Other artists might be undercharging too. Your price needs to be based on your numbers — not theirs.

"I've never actually worked out what my business costs to run."

Most artists haven't. And until you do, every price you set is a guess.

"I'm scared to raise my prices in case I lose clients."

The calculator shows you exactly what each underpriced treatment is costing you per year. That number usually makes the fear feel very small.

"I don't actually know how many clients I need to hit my income goal."

Without this number you're running blind. The calculator works it out for you based on your actual price.

If you recognised yourself in any of these, the calculator will show you exactly where the problem is — and what to fix first.

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What you'll see inside

Here's what the calculator actually tells you.

Your minimum price

Minimum price to charge

£250

Recommended price (+20% margin)

£320

Your exact floor price

Calculated from your real profit goal, tax, overheads and consumables. Not a guess — your actual number.

Where the money goes

Profit per treatment£140
Tax per treatment£35
Overheads per treatment£62
Consumables£13

Full cost breakdown

See exactly where every pound of your price goes — so you know what you're actually keeping.

Am I undercharging?

You are undercharging by £70 per treatment

At your current price of £180, you are losing £70 per treatment, £1,050 per month and £12,600 per year.

The gut punch moment

Enter your current price and see exactly how much you're losing — per treatment, per month and per year. The yearly number hits hard.

Your booking scenarios

10 treatments/month£2,500
15 treatments (your goal)£3,750
20 treatments/month£5,000
25 treatments/month£6,250

Plan with real numbers

See what different booking levels look like at your price — so you can set targets based on actual maths instead of hoping for the best.

What the calculator tells you

Five things you'll know once
you've done the work.

01

Your exact minimum price

Based on your real numbers — profit goal, tax, overheads and consumables. Not a guess. Yours.

02

Your recommended price

The minimum with a healthy margin built in — so one slow month doesn't put you in the red.

03

Whether you're undercharging

Enter your current price and see exactly how much you're losing per treatment, per month and per year.

04

What's actually holding you back

Not enough clients? Undercharging? Both? The calculator diagnoses the real problem so you know where to focus.

05

What different booking levels look like

Plan with actual numbers instead of hoping for the best.

+

A downloadable copy of your results

Save your numbers and use them as the foundation for every pricing decision going forward.

What artists are saying

From PMU artists who've
done the work.

J

Jade

PMU artist

just done this and showed my partner and he was like 'so you've basically been working for free' 💀 the yearly number actually made my stomach drop. raising my prices next month no more putting it off

via Instagram DM

R

Robyn

3 years in PMU

I've been umming and ahhing about putting my prices up for months and kept telling myself the market in my area wouldn't pay more. did the calculator and realised I wasn't even covering my overheads properly let alone making what I wanted. genuinely wish someone had shown me this when I started

via Instagram DM

Add a review here
Paste in a quote from a Business Builder student or someone you've helped with their pricing.

Kenadi — Arch Cosmetics

Built by Kenadi — Arch Cosmetics UK

I built this because I wish someone had built it for me.

When I started out I had no idea what to charge. I looked at what other artists were charging, picked a number that felt reasonable, and hoped for the best. It took me years to realise I was leaving thousands of pounds on the table every single year.

This calculator is the tool I needed back then. It's not about telling you what to charge — it's about showing you what the maths actually says, so you can make confident decisions based on your real numbers.

Kenadi — Arch Cosmetics UK

Complete the course — unlock this

Finish all six lessons.
Unlock your personal Q&A.

Not a group Zoom. Not a FAQ page. Not an auto-reply. Complete all six lessons and the Q&A unlocks in your portal. Send in as many questions as you like — about your pricing, your bookings, your brand, your content, anything — and I record you a personal voice note back for each one. Your question, my actual answer.

Your bonus — calculator students only

Private Q&A — I voice note you back personally

There's no limit. Send in as many questions as you like, whenever they come up throughout the course. I record a personal voice note reply to each one — not a generic answer, a real response to your specific question and your specific situation.

Unlocks automatically when you complete Lesson 6
Submit as many questions as you like — no limit
Personal voice note back from me for each one
Your question, my actual answer — not a generic response

Once you've completed all six lessons the Q&A unlocks automatically in your portal. Submit as many questions as you like — I answer each one with a personal voice note within 5 working days.

Once you know your number

Learn how to hit it.

The calculator gives you the number. The PMU Business Builder gives you the strategy to actually reach it — covering brand, pricing confidence, visibility, consultations and building a business that works for your life. Six lessons. Self-paced. Yours forever.

Lesson 1 — Brand and client psychology
Lesson 2 — Vision, pricing and working out your numbers
Lesson 3 — The consultation process
Lesson 4 — Visibility and content that converts
Lesson 5 — Structure, systems and creating demand
Lesson 6 — The owner mindset
Investment £400

Pay in instalments with Klarna

Enrol in the Business Builder →

Calculator bonus included

Complete all six lessons and your private Q&A unlocks automatically — submit your questions and I voice note you back personally.

Questions

Frequently asked questions.

Is the calculator really free?

Yes — completely free, no payment required at any point. You enter your email to access it so we can send you a copy of your results. That's the only thing we ask for.

What do I need before I start?

Grab your bank statements for the last 2–3 months and set aside around 15 minutes. The calculator is most useful when you use your real numbers — not estimates. The overheads section in particular is worth doing properly.

I'm just starting out — is this relevant for me?

Yes — actually more so. Setting your prices correctly from the start means you don't have to go through the painful process of raising them later. Use your projected costs and a realistic income goal to get your starting price right.

What if my minimum price comes out higher than what the market charges?

That's actually a really important thing to know. It means either your costs are high (and there may be room to reduce them), or the market in your area is generally undercharging. In that case, positioning and brand become even more important — which is exactly what the Business Builder covers.

What do you do with my email address?

We'll send you a copy of your results and occasional updates from Kenadi at Arch Cosmetics. No spam, no selling your details to anyone. You can unsubscribe at any time.

How is the Business Builder different from other PMU courses?

Most PMU courses focus on technique. The Business Builder focuses on what happens after you're qualified — building a brand, pricing your services, getting consistent bookings and running a business that doesn't burn you out. It's the course Kenadi wishes had existed when she started.

How does the private Q&A work?

Once you enrol from this page you'll receive a private submission link. Type in your question — about your pricing, your brand, your bookings, anything from the course — and I record you a personal voice note reply. Not a group answer, not a generic response. Your questions, my actual answers — as many as you need. Answered within 5 working days.

Ready?

Your numbers are
waiting.

Grab your bank statements, set aside 15 minutes, and find out exactly where your business stands. It's free. It's honest. And it might be the most useful thing you do for your business this year.

Get my free calculator →

Free · No credit card · Arch Cosmetics UK